Keynote Speakers
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| David L. Calhoun Chief Executive Officer, Nielsen |
Eileen Campbell Global CEO, Millward Brown |
Matthias Hartmann Chief Executive Officer, GfK |
Jonah Lehrer Contributing Editor, Wired and National Radio's Radio Lab; Author of Imagine: How Creativity Works |
Bob Lutz Former Vice-Chairman, General Motors |
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| Eric Salama Chairman and CEO, Kantar |
Rory Sutherland Vice Chairman, Ogilvy Group UK |
Didier Truchot Founder, Chairman and CEO, Ipsos |
Romesh Wadhwani Founder, Chairman and CEO, Symphony |
Tim Westergren Founder and CEO, Pandora |
General Session Speakers
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| Adam Lashinsky Sr. Editor-at-Large, Fortune |
Mark W. Addicks Senior Vice President, Chief Marketing Officer, General Mills, Inc. |
Susan Akkad Senior Vice President Local and Cultural Relevancy, The Estee Lauder Companies Inc. |
Eric Anderson VP, Product Solutions, Samsung |
Manila Austin, Ph.D. Vice President of Research, Communispace Corporation |
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| Kirk Baetens VP, Retail Market Research and Consulting Practice, Morpace |
Robert Bain Deputy Editor, Research Magazine |
Paul Banas Senior Category Insights Manager, Kraft Foods |
Mitch Barns President, U.S. Media Client Services, Nielsen |
Bob Barocci President & CEO, ARF |
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| Gabriela Barrios Project Leader, The Boston Consulting Group |
Jon Beebe Director, Digital and Social Integration, General Motors Company |
Blagica Bottigliero Global Director of Social Media, Motorola Mobility |
Rex Briggs CEO, Marketing Evolution |
Artie Bulgrin Senior Vice President, Research + Analytics, ESPN, Inc. |
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| John Burbank President, Nielsen Strategic Initiatives |
David Burgos Vice President, Millward Brown |
James Conrad Managing Director, GfK Custom Research North America, Brand & Communications |
Regina A. Corso SVP, Harris Poll, Public Relations and Youth Research |
Tom DiCerbo Managing Partner and Co-Owner, Snippies |
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| Noel Dunivant VP, MaPs |
Christina Engelhardt Customer Intelligence Specialist, SAS |
Glenn Enoch VP Integrated Media Research, ESPN Inc. |
Colleen Fahey Rush EVP & Chief Research Officer, Viacom Media Networks, MTV Networks; Secretary, ARF |
Belle Frank EVP, Director of Strategy & Research, Y&R |
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| Tanya Franklin Consumer Marketing Manager, Lowe's Companies, Inc. |
Eleanor Frederich Director Brand & Marketing Research Consumer & Market Insights, Motorola Mobility, Inc. |
Enrique Frias-Martinez Scientific Researcher, Telefonica |
Gian Fulgoni Executive Chairman & Co-Founder, comScore, Inc. |
Don Gloeckler EVP & Chief Research Officer, ARF |
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| Kyle Gollins Director, Client Development – Media, Research Now |
Jeffrey Graham Ph.D. Director of Advertising Research Americas Region, Google |
Stacy Graiko Director, North America, Firefly |
Steve Hasker President, Media Products and Advertiser Solutions, Nielsen |
Natasha Hritzuk Global Director of Insights and Analytics, Microsoft Advertising |
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| Oliver Hupp Division Manager, GfK Custom Research |
Dorothy Advincula Sr. Survey Research Manager, comScore |
Robert Kirkpatrick Director, UN Global Pulse |
John Kitchen President, Americas – Intuitive Business Intelligence Ltd. |
David Krajicek Co-President, GfK CRNA |
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| Nina Leask Market Research Digital Manager, General Motors |
Kate Manfred Principal, Boston Consulting Group |
David Marans EVP, Media, ARF |
Ted McConnell EVP, Digital, ARF |
Peter McDonough Chief Marketing and Innovation Officer, Diageo North America |
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| Milo Medin Vice President, Access Services, Google Inc. |
Ola Mobolade Managing Director, Firefly Millward Brown |
Soumen Mukherjee VP, MaPs |
Karen Nelson-Field Senior Researcher, Ehrenberg-Bass Institute for Marketing Science |
Robin Opie SVP, Product & Analytics, Datalogix |
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| David Poltrack Chief Research Officer, CBS Corporation, President, CBS VISION |
Todd Powers EVP, Primary Research, ARF |
Steve Rappaport Knowledge Solutions Director, ARF |
Lisa Joy Rosner CMO, NetBase |
Barbara Singer VP Advertiser Insights and Strategy, ESPN Inc. |
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| Brad Smallwood Head of Measurements and Insights, Facebook, Inc. |
Jasper Snyder VP of Conversation Mining, Converseon |
Jim Stengel Former Global Marketing Officer, Procter & Gamble; author of GROW: How Ideals Power Growth and Profit at the World's Greatest Companies |
Erin Tapia Director of Strategy and Planning, Lowe's |
Thales Teixeira Marketing Professor, Harvard Business School |
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| Jim Timony VP, GfK Custom Research North America Media & Communications |
Didier Truchot Founder of Ipsos, Chairman and Chief Executive Officer of the Group |
Patti Wakeling Director, Global Media Insights, Unilever |
Matt Warta CEO, Marketing, GutCheck |
Adriana Waterston VP of Marketing and Business Development, Horowitz Associates, Inc. |
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| John Wittenbraker Managing Director, GfK Custom Research, North America |
Bob Woodard EVP, Advertising Effectiveness, ARF |
Alan Wurtzel President of Research and Media Development, NBCUniversal |
Helen Zeitoun Managing Director, GfK Custom Research France |
Key Issue Forum Speakers
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| Danica Allen EVP, GfK Custom Research |
Jacqueline Anderson Director of Product Development, J.D. Power & Associates |
Daryl Battaglia Entrepreneur in Residence, Nielsen |
Jeff Boehme Chief Research Officer, Kantar Media Audiences |
Bob Bowman Shoper Insights Manager, Club, Unilever |
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| Brian Cohen Director, Digital Shopper Marketing, Catapult Marketing |
Sarah Colamarino VP, Corporate Equity Program Development, Johnson & Johnson |
Todd Curtis Senior Consumer Insights Manager, Digital and Applied Analytics for Marketing Effectiveness, General Mills, Inc. |
Sunando Das Global Product Development Director, IPSOS Marketing CPG |
Tom Delaney Senior Vice President, Director of Market Resources for CBS Television Network Sales |
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| Seth Diamond VP, Insights, Catapult Marketing |
Kristi Diaz VP, Ipsos OTX |
Natasha Stevens VP of Insight and Business Development, Cymfony |
Anja Dieckmann GfK SE, Germany, Fundamental Research |
Vanessa Colella Head of NA Marketing, Managing Director, Citibank |
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| Brad Fay Author & Word of Mouth Marketing Expert |
Joan FitzGerald Vice President Television Sales and Business Development comScore, Inc. |
Laurent Flores Professor of Marketing, INSEEC Business School |
Frank Foster Vice President, IPTV Solutions, AT&T AdWorks |
Betsy Frank Chief Research and Insights Officer, Time Inc. Media Group |
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| Justin Fromm Director, Sales & Strategy Research, ABC TV Network |
Maury Giles SVP, Ipsos OTX |
David Algranati SVP, Product Innovation and Custom Research at Rentrak |
Bill Harvey Founder of Next Century Media and New Electronic Media Science |
Jeffrey Henning, PRC Chief Marketing Officer, Affinnova |
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| Oliver Hupp Division Manager, GfK Custom Research |
Dave Kaplan VP, Bravo Media Research, NBCUniversal |
Charles Kennedy SVP, Research, ABC Television Network |
Pablo Kennedy Global MS&I Director, The Coca-Cola Company |
Matthew Keylock Senior Vice President, New Business Development & Partnerships, dunnhumbyUSA |
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| Max Kilger Chief Behavioral Scientist, Experian Simmons |
Caryn Klein VP, Research & Insights, Time Inc. |
Jay Leon Vice President, Turner Sports Research & Sales Strategy |
Brian Levine President & Co-Founder, Innerscope Research, Inc. |
Gregg Liebman SVP, Ad Sales Research – CNN, Turner Broadcasting System |
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| Pranav Yadav CEO, Neuro-Insight |
Mark Loughney VP, Sales & Strategy Research, ABC TV Network |
Carl Marci CEO and Co-Founder, Innerscope Research Inc. |
Barry Martin Executive Director, Consumer Research + Insights Style & Entertainment Network, Time Inc. |
Mary McCaffrey Time Inc. – Director, Research & Insights |
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| Dana McKee Segment Insights Manager, Integrated Insights and Strategy, Post Foods LLC |
Satya Menon Senior Vice President, Client Solutions and Marketing Science, Millward Brown |
Michael Mulvihill Senior Vice President of Programming and Research, FOX Sports |
Ramzi Nasr Sr. Analyst, Statistical Services, comScore, Inc. |
Erica O'Neill VP & Group Account Director, Knowledge Networks |
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| Matt Pace Managing Director, Retail & Consumer Products, Compete, Inc. |
Vineet Pathak Executive Director, Strategic Marketing Services, Nielsen Entertainment |
Kelley Peters Senior Director, Integrated Insights & Strategy, Post Foods LLC |
Theresa LaMontagne Managing Director, Analytics and Insight, MCE |
Bill Pink Senior Partner, Client Solutions, Millward Brown New York |
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| Matias Prieto US Business Unit Director, BMC Innovation Inc. |
Amy Rask Lab Director, Disney Media & Advertising Lab |
Ellen Romer SBP of Strategic Planning, Experian Simmons |
David Shiffman Senior Vice President, Director of Research & Analytics, MediaVest USA |
Renee Smith Global Chief Research Officer, Kantar |
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| John Spadaro Senior Vice President, Media Research and Consumer Insights, Zenith Media |
Frank Stagliano EVP/General Manager, Nielsen Entertainment |
Kimberly Struyk VP, CRM Metrix |
Nallan Suresh Sr. Director of Analytics, MarketTools |
Thales Teixeira Marketing Professor, Harvard Business School |
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| Emily Vanides VP, Research Director, MediaVest Worldwide |
Ellen Veccia Chief Research Officer, Knowledge Networks |
Adriana Waterston VP of Marketing and Business Development, Horowitz Associates, Inc. |
Lisa Wellington Director Marketing Strategy & Insights, Productivity, The Coca-Cola Company |
John Wittenbraker Managing Director, GfK Custom Research, North America |
