Key Issue Forum - New Insights Through Neuroscience (Part I) - Choice for Viewers Sustains Value for Advertisers


Speakers
Brian Levine
Michael Mulvihill
Horst Stipp
Track: Key Issue Forum
11:15 - 11:45am on Monday, March 26 2012 in Astor Ballroom, 7th Floor

Choice for Viewers Sustains Value for Advertisers

Speakers:
  • Brian Levine – President & Co-Founder, Innerscope Research, Inc.
  • Michael Mulvihill – SVP, Research & Programming, FOX Television

Moderator:
Horst Stipp - EVP, Global Business Strategy, ARF



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